Customer Led Conversions
LendingFront’s embedded dynamic relationship platform helps banks, payments and software companies reshape how they engage, market to and sell into their SMB clients.
Are you a merchant looking for funding instead? Apply Here with one of our lending partners.
Trusted By
SMBs are
underserved,
not unqualified
33 Million small businesses aren’t getting the access to financial products they need.
- They’re difficult to reach
- Emphasize speed and convenience
- New players threaten marketshare
Revolutionize your SMB engagement
Turn everyday activity into financial recommendations
Integrated into the tools SMBs rely on and use everyday, such as POS systems, mobile + desktop banking, vertical SaaS platforms, and more.
Use data to serve, not just sell
Pre-select your merchants for any product you want to cross-sell or offer to them.
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From Awareness to Action, Make Every Touchpoint Count
Increase awareness, maximize conversion rates and be intentional in your outreach.
Help SMBs get what they need before they ask for it
Drive revenue and retention with dynamic relationship cross-selling.
LendingFront let’s you pilot, scale and manage your entire cross-sell business with one platform.
- Online Banking
- Point of Sale
- Saas Platform
- Bring your own products
- Leverage our network of providers
- Leverage third party providers
Leverage the LendingFront platform to pilot, scale and manage your entire cross-sell business.
- Same Platform
- Same Process
- Same Embedded Experience
One Platform.
Any Product.
Enterprise Results.
SMBs On The
Platform
Increase In Conversions
Annual cross-
revenue selling
Increase In Revenue
Corporate
Users
SMBs On The
Platform
Increase In Conversions
Annual cross-
revenue selling
Increase In Revenue
Corporate
Users
SMBs On The
Platform
Increase In Conversions
Annual cross-
revenue selling
Increase In Revenue
Corporate
Users
Good to know before you start.
What is MerchantIQ?
A free tool that reads your business bank transactions and shows you what's in them: how your cash flows, which financial products you use, what they cost, and which products would fit your business better.
What's in my Snapshot?
Your Snapshot has three parts. Profile shows your revenue trends, cash flow swings and days below zero. Products lists the accounts, cards and payment processors you use today, and what each one costs you in fees. Recommendations suggests products that fit your business, with the terms clearly spelled out.
How does MerchantIQ choose recommendations?
From your transactions: deposits, balances, cash flow patterns and the products you already use. Each recommendation shows the numbers behind it, so you can see why it fits.
Do I have to act on the recommendations?
No. Your Snapshot is yours to keep and use however you like. There's no obligation and no follow-up pressure.
Does it cost anything?
No. MerchantIQ is free.
Will this affect my credit score?
No. MerchantIQ reads your bank transactions. It doesn't run a credit check.
Is my bank data safe?
Yes. The connection is read-only and bank-level encrypted. We never see or store your login credentials, and we never move money or make changes to your account.